STRATEGIC PRODUCT DESIGN IS OUR CRAFT.
Designing and engineering a truly innovative product doesn’t happen by chance. Hundreds, maybe thousands of questions must first be asked – then answered. Before we can articulate a vision and bring a product to market, we must consider the technology, product opportunity, user experience, brand objectives, regulatory strategies, launch timeline and many more factors critical to success. Fortunately, our talented and experienced people – along with an extremely strategic, collaborative and structured approach – delivers clarity to these complex challenges. For our product design firm it will always be about getting the critical details right, while never losing sight of how a consumer actually lives, works and plays. This is what we do. We’ve been doing this for more than two decades.
Stevan Wittenbrock is the founder of SoMA. With more than 30 years of design experience, and a rich history of product innovation, Steve leads a team of highly talented individuals with a shared interest in creating products that are visually elegant, functionally effective and simple to operate. Your SoMA team will be composed of professionals with specialized skill sets to meet your individual objectives. We bring a unique combination of logic, analysis, experience and intuition to each challenge. As a result, each challenge becomes an opportunity.
“I investigate to inform the process by which I make things. I’m always intrigued by how humans relate to a product physically, cognitively, and emotionally. I design to leave a lasting impression.“
– Stevan Wittenbrock